Who is Market Force Information?
Market Force Information is the leading customer
experience information and insights partner for multi-location businesses. Through
our network of independent contractors, we provide our clients with insight into
the experience their customers encounter. This information helps clients implement
strategies and training programs to improve their customer experience.
What is mystery shopping? A type of market
research, it is a standard and common business practice where service evaluations
are made without the store’s personnel being aware that they are being “shopped”.
Mystery shopping provides information about client-established customer service
standards. This information then allows companies to adjust training and award bonuses
that help turn their service vision into reality. Good customer service benefits
What does a mystery shopper do? Anonymous
“shoppers” pose as ordinary customers and evaluate the business based on service,
cleanliness, food quality and other factors that the client may require. As a part-time
Independent Contractor (not an employee), you would receive complete guidelines
for each shop that you choose to accept. Average shop time is between 1 and 2 hours.
What kind of “shops” might I do? We shop a variety of retail shops
including gasoline stations, fast food establishments, sit-down restaurants, drug
stores, computer stores, warehouse clubs, wireless telephone providers, bookstores,
What do I get paid? For many shops you will be paid a fee to compensate
you for completing our service questionnaire and for other shops you make a reimbursable
purchase of a meal. Shoppers are paid once a month either by check or direct deposit,
for all approved shops completed in the prior calendar month. Fees are paid only
for reports acceptable to our clients.
What are the requirements for being a mystery shopper? You must
be at least 20 years old and have a minimum of a high school education. You need
excellent observational skills and must be very detail oriented. Most shops require
a digital watch that displays seconds or a stopwatch for timing the store’s service.
Access to a computer is required and high-speed access is highly recommended. A
digital camera is necessary for higher paying audit-type assignments.
Does Market Force Information need/use more than one shopper in my area?
Yes, we do. To maintain the confidentiality of our mystery shoppers, we must rotate
shoppers on a regular and routine basis.
What is the process for receiving shops? Once your submission is
approved, you will receive a password and the address of our Shopper Website where
you decide and choose the shops you are interested in completing. When a shop is
accepted, you then choose from a range of dates when to perform your shop. Accepting
a shop means you are committed to completing the shop during the time frame that
you choose. You are responsible for printing, from our website, the CPI, guidelines
and a specific questionnaire for each shop. A thorough review of the guidelines
is required prior to performing and completing the shop. After each shop, you simply
report the results on-line, in most cases, and forward us your shop documentation
(receipt or business card) and your Contractor Payment Invoice (CPI) for payment.
Security and your Social Security or Social Insurance Number:
Your information is collected via a secure web environment and there is a link to
our Privacy Statement next to the SSN box on the form. If you note the URL in your
web browser after you entered this website, you will see that we immediately redirect
you to a secured server and you will see 'https' in the URL - a sign that you are
on a secured server. If you are still uncomfortable giving us your SSN on-line,
we also accept packets via fax. You may e-mail
ShopRecruit@marketforce.com, an autoresponder, to receive an immediate electronic
copy of the paperwork that may be faxed back.
Do not enter a SSN other than your true and valid SSN; identity theft is a crime.
This number is used for payroll purposes and will be reported to the IRS when your
annual earnings exceed a certain amount.
Once you have received my submission, what is next? Our staff personally
reviews all submissions to ensure you meet our criteria. We process as quickly as
possible, but it may take up to 48 hours. Approved Shoppers will receive an e-mail
with your Shopper ID number and further information. Please make sure that your
ISP or computer does not filter out our e-mail address. If you have not heard from
us within 3 business days, please e-mail HelpDesk@marketforce.com
for an update.